GIVE LIFE, SAVE LIFE LAUNCHES BILLBOARD CAMPAIGN
BRINGING AWARENESS TO THE COMMUNITY ON QUALITY OF LIFE
Keith Crawford, recent Jefferson Award recipient and CEO-of “Give Life, Save Life” Foundation, (GLSL), a non-profit organization, has collaborated with local advertising agency “Out Front Media”, Terry Heffernan- photographer/proprietor of “ Dog Patch Studios” in gathering information and statistics on organ transplant recipients, donor families, and individuals in need of an organ. With the sponsorship of local businessman, Greg Harper, GLSL was able to launch the GLSL Billboard Campaign. Twelve billboards were posted throughout the East and San Francisco Bay Area. Each billboard was placed in the area specific to the individual residing highlighting the statistics and importance of organ, blood/bone and tissue donation.
Nationwide statics show that 120,000 Americans and in need of an organ. While only 15% of African Americans are registered as organ donors, 40-42% will perish while waiting for an organ.
For more information on organ awareness in our community visit
Give Life, Save Life Foundation is based in San Francisco, California. The focus of GLSL is to educate and increase the awareness in African American communities of the importance, the need and the power to save lives through organ donations.
Keith Crawford, CEO/Founder of Give Life, Save Life Foundation, was inspired along with Lenore Crawford, to establish GLSL after the tragic loss of their eldest daughter Brittany Crawford in a car accident in 2012. Once they knew that their beloved was brain-dead, both Keith and Lenore made the lifesaving decision to denote Brittany’s organs so that others can live. Brittany saved 4 lives through organ donation.
Currently, African Americans are the least likely ethnic group to become organ donors, while almost 45% will need some sort of transplant in their lifetime.
While other non-profit organizations focus on the general populations need for organs, GLSL Foundation focuses on the disparities and the need for the organ donations in the African American communities.
Support and financial contributions/donations received by GLSL Foundation are being used for;
Contributing to research on organ procurement
Creating and maintaing an African American organ donor database
Publishing literature highlighting health and wellness in African American communities
Funding the annual,“Brittany Crawford Scholarship Fund”
Organizing community awareness events
Travel expenses for GLSL Foundation fundraising and speaking events
All expenses incurred for the overall operations of GLSL Foundation
35,000 African Americans wait for a Life Saving Organ Transplant...
We are a non-profit organization 501.C(3). Your tax deductible financial contribution
will go towards research and education, focusing on organ procurement.
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